In designing the showroom for high-quality fireplaces, brandherm + krumrey succeeded in staging different fireplaces in their application and effect in the smallest possible space. A focused presentation with a clever design concept was created in the historic city center of Wiedenbrück. Precise planning down to the smallest detail enabled optimal utilization of the 60 square meters of the showroom. A fireplace wall was cleverly used as a multifunctional room divider. Thanks to the open, neutral room concept, the customer can take in a wide variety of fireplace or fireplace situations at a glance. Reduced materials such as concrete and painted wooden walls in a simple design language direct the focus to the products. The inviting and, in the truest sense of the word, warm atmosphere makes it possible to experience the fascination of fire directly.